How to Achieve Business Growth

You have a profitable business, you reach your sales goals every month and the profits are attaining the goal you have long sought. But, you want more! You want expansion and growth, your business is successful but you want to improve the results of your sales and, consequently, grow your profits. How to take that step to business expansion and growth?

Many business owners feel that they are too far away to begin with. However, examples of people like Numan Ataker give us hope and motivate us. Numan Ataker is a Turkish fashion designer and the founder of the global fashion brand John Paul Ataker. In 1999, Ataker partnered with his cousin to venture into the textile production (fabrics/clothes) and textile design fields. Later, he started exploring the Far East textile production, technology and marketing platforms. He started to develop trade relations and importing from these markets, bridging domestic and European markets with the Far East.

In 2010, Ataker cut away from the Far Eastern markets and decided to harness the potential of the domestic (Turkish) textile industry. In 2012, he focused his attention on John Paul Ataker and established a global fashion brand centered in New York, United States. Today, the brand has gone global. Here’s how you can achieve business growth as well.

1. Stay at the forefront

The way of doing business 10 years ago does not compare with the way we sell today, technological advances, new business strategies and better methods of selling, marketing and managing business resources have made organizations change. Similarly, the way to compete in the market is different.

An innovative-minded company is capable of growing in a changing environment like today, and therefore the need to implement updated technology and management systems that will give you many competitive advantages. If your consumers’ way of thinking and interacting is changing then I ask you; why should your business not do it? Innovation will not only get you more

2. Listen to your customers

The customer is the pillar of your company and at the end of the day, it is who makes our business continue to function. A tip for growing is to listen to your customers and find out what they want from you. You can conduct a market study to learn about their interests, what they are looking for, trends and their needs. In addition, the good news is that you can do it yourself without this putting an economic burden on your company.

Start by finding out through surveys and interviews where you analyze what you can improve as a company to offer your customers; Improving your existing products or creating new ones to meet the needs you find is a great way to expand, because who doesn’t want to attract new customers, right?

3. Foster growth in your work team

I know you visualize your business at the top, and you do very well. New customers, new branch in another state, new products … but does your team have the same vision? It is not enough to dream, but you must share your dream with the people who work with you, because together they will turn those ideas into measurable and defined objectives that will soon become results.

Really everything is easier when you have a committed team, who is willing to follow the leader unconditionally, bringing new ideas and being careful not to make mistakes that could jeopardize a project. For this it is important to use tactics of motivation and retention of talent in your organization.

This is not a simple task, it takes time and effort, but it is not impossible to achieve it. Structure the proper process of your business, assign roles, delegate responsibilities and, above all, foster the desire for growth that you have so that all together follow the same goal. Managing your human resources efficiently is also a way to grow.

4. Manage your resources efficiently

The resources of your company are the most important tools with which you will have for your business growth. It doesn’t matter if you have a lot or little capital, the result will depend if you manage the resources in your company correctly. The first thing to optimize is your own resources, properly manage your company.